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Robert F. Falls, APR
President & CEO
Rob Falls is the Founder, President and CEO of Falls Communications, a full service, Cleveland-based public relations, corporate counseling, marketing support and online communications firm. The agency has become one of the largest and fastest growing fully integrated firms in Ohio which provides its clients local, national and global reach.
Falls has been recognized for his ability to develop innovative strategies and creative approaches to marketing and communication situations. He has led the agency since its inception and has had more than 28 years of experience in the agency business. He has served as public relations counselor to members of senior management of many sizable public and private companies. Falls has developed strategic marketing communication programs for a number of companies which are leaders in their respective industries and professions, including business-to-business, consumer products, franchising, healthcare, retail, manufacturing, professional and financial services.
His expertise in strategy development has been very beneficial to companies averting and successfully managing crisis situations. He has been able to guide companies through ever changing situations and to maintain positive images with the general public, stockholders, government officials and agencies and the media. He has worked on behalf of the firm's clients with many major newspapers including The Wall Street Journal, The New York Times, The Washington Post, USA Today and The Times of London as well as the major news organizations including ABC, NBC, CBS, CNN, Reuters, AP and the BBC. Falls has been on the front lines managing issues with investigative news shows including Day One, 20/20, Dateline and 60 Minutes.
Falls has also developed and overseen many sport sponsorships and sports-related programs in Indy Car Racing, NASCAR, NBA Basketball, U.S. Figure Skating and Special Olympics.
Prior to joining the agency, Falls was involved in national politics and served in various positions on Capitol Hill. He also managed and consulted on congressional campaigns throughout the country. Building upon his experience in politics and government, Falls has become very proficient in public affairs and issue management. He has worked with companies, associations and lobbyists to monitor and favorably impact legislative and executive actions on federal, state and local levels.
Also a former journalist, Rob earned his master's degree in journalism from Michigan State University and his undergraduate degree in English from Western Michigan University. Falls and the firm have won more than 200 awards for their communications expertise. He is an Accredited Member (APR) of the Public Relations Society of America and a past president of the Detroit Chapter. He received the Lighthouse Award from the Cleveland Chapter of PRSA in 2002 recognizing his career accomplishments and dedication to the community. Currently, he is the Vice President of the Americas Group of Public Relations Organization International (PROI), the largest consortium of independent public relations firms in the world.
Falls has served and continues to serve on many charitable and civic boards of trustees. He lives in Chagrin Falls, Ohio.
rfalls@fallscommunications.com
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