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Contact:
Rob Falls
Robert Falls & Co.
Public Relations
(216) 696-0229
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FOR IMMEDIATE RELEASE
August 2006
ROBERT FALLS & CO. PUBLIC RELATIONS ANNOUNCES
TWO STAFF ADDITIONS
Eidam Frail and McCafferty Join Growing Firm
Cleveland, Ohio – Robert Falls & Co. Public Relations has recently added two senior account executives, Kate Eidam Frail and Amber McCafferty, to its staff. The announcement was made by Robert F. Falls, president and CEO of the firm.
With nine years of marketing experience, Eidam Frail joins the agency from Akron-based BCG Systems Inc., where she served as marketing manager directing and designing company-wide efforts for three lines of business. In her role at Robert Falls & Co., she will manage public relations and marketing efforts for a number of business-to-business accounts.
A graduate of Kent State University, Eidam Frail is an active member of two chapters of the Public Relations Society of America (PRSA). She serves on the board for the Greater Cleveland Chapter and is vice president and program director for the Akron Area Chapter. She has been recognized with an impressive array of awards including three DALTON Pen Communications Awards for her writing and design. She currently resides in Akron with her husband.
McCafferty comes to the agency with over four years of expertise in strategic planning, media relations, promotional campaigns and special events that will be utilized on current consumer, business-to-business and non-profit accounts. She worked previously as an account executive with Trone Public Relations in its High Point and Raleigh, N.C. offices.
In addition to various industry awards for her writing, McCafferty was honored as a 2005 top five finalist for PR Week's "Young Professional of the Year" award. An active member of PRSA, McCafferty graduated with honors from Elon University and holds a BS in corporate communications and journalism. She resides in South Euclid.
Robert Falls & Co. is a full-service public relations and
marketing communications agency headquartered in Cleveland, Ohio.
One of the fastest growing agencies in Ohio, Robert Falls &
Co. provides a variety of strategic communications services, including
media relations, product and service launches and support, corporate
and financial communications, crisis communications and issues management,
editorial services and government and community relations.
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