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John C. Znidarsic
Senior Account Executive
John Znidarsic brings more than nine years of experience in public affairs, marketing communications and strategic positioning to Falls Communications.
Znidarsic’s background includes work in both the public and private sectors. In Washington, D.C., he served as an aide to Senator Richard G. Lugar, the longest serving Senator in the history of the State of Indiana. On the Hill, he amassed valuable public policy and national political experience working as the Senator's Deputy Legislative Director. At the same time, he managed all legislative issues pertaining to the Department of the Interior as a Legislative Assistant. In these roles, he met regularly with constituents and advocacy groups; conducted weekly staff policy updates; personally briefed the senator on upcoming roll call votes, pending legislation, hearings and floor debates; and drafted domestic policy speeches.
Following his public service, Znidarsic worked in marketing communications for Masco Retail Cabinet Group, part of Masco Corporation, one of the world’s largest manufacturers of brand-name consumer products for the home and family. In this role, he spearheaded a number of marketing initiatives, including public relations, branding, advertising, internal and external communications, collateral development, copywriting and executive speech writing. He was also appointed to Masco Retail Cabinet Group's sustainability strategy committee, a leadership group tasked with improving the company’s environmental policies and practices.
Znidarsic holds a bachelor's degree in English literature and philosophy from Denison University.
jznidarsic@fallscommunications.com
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